Liquid Web and Nexcess are partnering to improve their offerings to their users. Liquid Web prides itself as a market leader in the managed application and hosting services for small medium businesses (SMBs).
Nexcess is the leading managed web hosting solution for eCommerce businesses. Nexcess and Liquid Web boast a combined hosting experience of more than 50 years.
Through this partnership, Liquid Web aims to achieve its mission of dominating in the SMB Web Professional hosting market.
Shared Goal and Audience
Both hosting companies, Liquid Web and Nexcess, have shared a goal and serve SMB web professionals.
Liquid Web CEO, Jim Geiger, says that both companies share the same focus. They’re committed to being leaders in innovative solutions and Application hosting. Additionally, they serve the same audience.
Geiger says,
we are both focused on — designers, developers, site and store owners.
This partnership benefits Nexcess to gain access to more capital and scale. It aligns with its long term growth goals.
Liquid Web and Nexcess will launch new products and open-source solutions. These developments will serve the needs of their SMB customers and the developers that work with them. Both companies have deep expertise in WordPress, Magento, and WooCommerce.
Liquid Web’s users will now access the scalability and technology that Nexcess Cloud provides. Similarly, Nexcess customers can access and use Liquid Web’s pricing plans and their services, going forward.
Both Companies Will Keep Operating Separately
Liquid Web didn’t report it outrightly that it acquired or merged with Nexcess. However, two things suggest that this partnership arrangement might be of that nature:
- The leadership restructuring of both companies and
- Nexcess featured under “Liquid Web Brands.”
Albeit, the financial details of this partnership remain undisclosed.
In there report, Liquid Web notes that the two companies will remain mostly separate. The founder and CEO of Nexcess, Chris Wells, will remain in the team. However, Wells will now take up a senior technology leadership position.
Liquid Web’s EVP and General Manager of Managed Application, Carrie Wheeler also takes on a new role. Going forward, Wheeler will now lead Liquid Web and Nexcess’s combined Managed Applications Business Unit. This unit focuses on solutions around WordPress, Magento, and WooCommerce.
On the other hand, Jim Geiger, Liquid Web’s CEO, continues to serve in that capacity.
One of the key benefits of this partnership is that it extends the global reach of Liquid Web and Nexcess. Combined, they now have 11 data centers and 650 employees. They also maintain a full-service Managed Cloud and Application Web Hosting portfolio.
Liquid Web and Nexcess expect to maintain their established reputation. They’re known for top-notch user support and customer service.
So, going forward, both companies plan to invest in
- More product development,
- White papers,
- Code contributions,
- Event sponsorships,
And more. They intend to keep expanding their influence in the eCommerce space.
